Zay Flowers

WR, BAL

Flowers is Baltimore's clear top wide receiver, having posted 1,200+ receiving yards last season on a target share that's climbed every year (24%→25%→29%). His profile is volume without payoff — great target share and yards-per-route-run, but touchdown production has consistently lagged the rest of his numbers.

Nearly every show — FantasyPros, Fantasy Football Today, Fantasy Footballers, Dynasty Degens — is bullish for the same reason: the yardage and target-share foundation is already elite, and hosts are betting on touchdown regression plus a scheme upgrade under new OC Declan Doyle to unlock the ceiling. FantasyPros explicitly ranks him above his current ADP (WR11-13 vs WR17), and Dynasty Degens argues he has no real competition for targets in Baltimore. The lone skeptic is Fantasy Life Show, which points to his red-zone/touchdown scoring rate as too thin to justify a post-contract price tag — everyone else treats that same weakness as the buying opportunity.

The line: Buy him below WR11 — the target share is already elite, and touchdown regression plus a scheme change make this a value play. · updated Aug 10

Sunday, August 9

▲ FantasyPros - Fantasy Football Podcast: Hosts project a possible passing-volume/red-zone uptick under new OC Declan Doyle, ranking him WR11-13 versus his current WR17 ADP with top-5 upside. listen ↗

Saturday, August 8

▲ Fantasy Football Today: Ravens' offense appears to be modernizing route trees; Flowers has never had more than seven end-zone targets, so a scheme change could raise his ceiling. listen ↗

▼ Fantasy Life Show: Hosts cooled on him due to a newsletter stat showing poor red-zone/touchdown scoring rate that doesn't justify his post-contract price. listen ↗

▲ FantasyPros - Fantasy Football Podcast: Hosts want to be at or above consensus; underlying numbers are great, just need better touchdown usage. listen ↗

▲ FantasyPros - Fantasy Football Podcast: Due for positive touchdown regression after posting 1,200+ yards with only a handful of scores; locked into a top-5 target share role. listen ↗

Friday, August 7

▲ Dynasty Degens: Nerd and Ray highlight his rising target share and YPRR, arguing he's undervalued at ADP exceeding WR7 finish, with no real target competition from Jacoby Lane or Elijah Surratt. listen ↗

▲ Fantasy Footballers - Fantasy Football Podcast: Ranked WR17; his target share has risen every year (24%→25%→29%) but touchdown production has lagged; a new offensive dynamic with Lamar Jackson could finally unlock scoring upside. listen ↗

▲ Fantasy Football Today: Heath's favorite in the round-4 tier, grouped among the top receivers by projected points per game just behind the elite tier. listen ↗

▲ FantasyPros Football Podcast: Fitzmaurice and Bogman rank him ahead of Carnell Tate, citing his 1,200-yard season despite Baltimore's low pass-attempt volume and expectation of better QB health/play-calling this year. listen ↗

Follow Zay Flowers

Get every take on him — and the rest of your roster — before waivers on Tuesday and before lineups lock on Sunday. Free through the season.